Blake Robbins – Investing in Gaming – [Invest Like the Best, EP.180]

My guest today is Blake Robbins, a partner at Ludlow Ventures. We talk about all things video games, including the major companies in the industry, how games monetize, how in-game economies work, how e-sports has evolved and much more. This is a fast growing segment of consumer attention and interest, I believe we are in the very early days of gaming going mainstream.

I also have a favor to ask. My team and I have built a small survey for Invest Like the Best listeners and if you’ve enjoyed the podcast, I’d deeply appreciate if you took 5 minutes to fill it out at It will help shape the future direction of the show, which I intend to keep improving in the years to come. Thank you, and now please enjoy my conversation with Blake Robbins.

Show Notes

(1:35) – (First question) –  Overview of the gaming industry and how folks may get involved as an investor

(3:46) – Some of the biggest players in the space

(5:30) – The monetization methods of these gams

(9:22) – How do these games respond to real currencies

(14:49) – The landscape of e-sports/e-gaming as a whole

(19:57) – His involvement with 100 Thieves

(25:52) – The media landscape and the role of influencers

(29:05) – When he invests and what the opportunities are out there

(33:07) – The engines behind a lot of this; Unity and Unreal

(34:58) – Other investors that get this trend

(37:43) – Other interesting areas of investment for him, including the creator economy

(41:25) – Opportunities to build out and invest in the infrastructure of the creator economy

(45:37) – Infrastructure opportunities that need to be built

(48:08) – Advice for younger professionals

(49:04) – Investment allocation he is most proud of

(50:08) – Unique skill he couldn’t teach or train in others

(52:27) – Something in gaming he doesn’t understand or wants to learn more about

(54:08) – Kindest thing anyone has done for Blake